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Amar Chohan

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Everything is changing. That's the good news.

The marketing industry is in flux. For brands willing to look beyond the usual names, this is a moment of extraordinary opportunity.

Everything is changing. That's the good news.
Media
Media

Social-first is not a strategy.

Two approaches to social-first marketing. Only one is building a brand.

Social-first is not a strategy.
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The dopamine diet

Screen fatigue is real. The brands that treat every digital moment as a gateway are the ones earning what's left.

The dopamine diet
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The cost of playing it safe

Why your CFO should care about creative quality

The cost of playing it safe
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Proof of human

Deepfakes, the 'AI stink', and the new economics of trust

Proof of human

In partnership with

BigSmall

If AI is the engine, clarity is the steering wheel

Avoiding the ouroboros of artificial intelligence requires having a point.

Read More
Read More

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