Go Home
Agency Membership
Agency Membership
Pitch Consultancy
Pitch Consultancy
Discover Agencies
Directory
Brand
Full-service
Production
Explore Content
Archive
Deep Dives
Technology
Media
Creative
Find an Agency
Directory
Brand
Full-service
Production
Data, Loyalty & CRM
Innovation & New Technology
Explore Content
Archive
Deep Dives
Technology
Media
Creative
Trends
Data
Podcasts
Campaigns
Agency Membership
Agency Membership
Pitch Consultancy
Pitch Consultancy

Delivering a global creative production solution

By
Network London
Date Launched
December 12, 2020

With multiple global design and production teams, Kindred Group were experiencing global inefficiencies with excess resource, design replication and brand inconsistency.

With the Group focusing on major expansion plans both in terms of developing their brands and several high priority markets, it became clear that a new design set up was required to efficiently deliver their marketing needs for global on-site asset production and banner development.

Working closely with the Kindred London marketing team, Network London supported reviewing the current global design structure and processes to understand inefficiencies, replication of resource and obsolete process.

Following the review, the Kindred global design teams were consolidated into a single London concept design team, supported by Network London in design and creative production, delivering the large volume on-site asset design, production and banner development.

Following the integration of the partnership Kindred benefited from an agile dedicated team that was able to deliver high volume, fast turnaround global and local market projects including;

• Dedicated design and development team delivering over 300 projects and averaging over 5000 assets produced across online, digital and motion per month

• Brand Consistent work

• Streamlining of internal Kindred processes to reduce time to market

• Yearly average 17% cost saving vs in house model

• 97% of all projects completed within SLA of 2 amend sets

Screenshot 2025-05-07 at 10.37.51.png
Screenshot 2025-05-07 at 10.33.07.png
Screenshot 2025-05-07 at 10.36.11.png
No items found.

Editor's Picks

20M views without traditional ads
20M views without traditional ads

How Jack Daniel’s rebuilt cultural credibility through creator alignment, narrative-led content and a social-first rethink.

By
Natasha Randhawa
July 7, 2025
The awards blind spot
The awards blind spot

Awards shape who gets seen, not just celebrated

By
Natasha Randhawa
July 2, 2025
The end of marketing as we know it
The end of marketing as we know it

Observations from a watershed moment on the Croisette.

By
Amar Chohan
June 23, 2025
The Performance Treadmill
The Performance Treadmill

Brand building remains overshadowed by quick-win metrics. Perhaps it’s time for a rebrand.

Trust, accountability and purpose: The Kite Factory's winning formula
Trust, accountability and purpose: The Kite Factory's winning formula

CEO James Smith on how a culture of accountability and effectiveness have helped to build one of media's most trusted independents.

No items found.
Technology
Technology
Media
Media
Creative
Creative
Trends
Trends
Data
Data
Podcasts
Podcasts
Campaigns
Campaigns

Marketing's new guidance system

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Discover
Explore ContentFind an Agency
Latest Deep Dive
Majority Rules: Brand building advice for the ‘marketing majority’
Company
About UsFor AgenciesFor Brands
Legal
Privacy & Cookies Policy
hi@thedca.co
Design by domhoskins.com
Build by truegroup.agency
© 2024 Copyright. All Rights Reserved.