Working with Havas Play (formerly Cake) to bring JD street to life for Christmas.
A fast moving, talent heavy, top secret in the centre of Manchester, with a diverse crew in front and behind of the camera.
Directed by Pretty Bird’s Salomon Ligthelm

Working with Havas Play (formerly Cake) to bring JD street to life for Christmas.
A fast moving, talent heavy, top secret in the centre of Manchester, with a diverse crew in front and behind of the camera.
Directed by Pretty Bird’s Salomon Ligthelm

Two approaches to social-first marketing. Only one is building a brand.
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Screen fatigue is real. The brands that treat every digital moment as a gateway are the ones earning what's left.
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Why your CFO should care about creative quality
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Two approaches to social-first marketing. Only one is building a brand.
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Brand building remains overshadowed by quick-win metrics. Perhaps it’s time for a rebrand.

CEO James Smith on how a culture of accountability and effectiveness have helped to build one of media's most trusted independents.