Getting Gen Z obsessed with Taco Tuesday

By

Date Launched

August 1, 2023

We brought a new meaning to ‘See You Next Tuesday’ for Taco Bell UK with a tongue-in-cheek OOH and social campaign.

The campaign invited the nation to enjoy Taco Bell’s Taco Tuesday, where customers can get a taco and a drink for £2.

Running in locations across the UK, the campaign intended to put a positive spin on words often associated with a more offensive term.

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- Campaign Magazine's top 10 outdoor ads of 2023
- Ad of the day in AdAge
- Adweek's top hidden ads of 2023

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