BRIEF
We partnered with Wise Business to deliver a full-funnel campaign that raises awareness and drives conversion among small business owners managing international finances. The objective was to highlight how Wise makes cross-border payments simpler, faster, and more affordable - all in one place.
SOLUTION
Following Tara, a small business owner teetering on the edge of burnout, we brought the stress of international business to life. The creative dramatises the daily chaos of running a business, but once Wise enters the picture, calm is restored. The tone shifts, the lighting softens, and the office becomes a place of serene productivity.
Crafted to cut through the noise on social and deliver value at every stage of the funnel, the content blends comedy and chaos to land key proof points, making a strong case for Wise as the go-to app for global business needs.
1x Hero Film (30s)
9x Proofpoint Videos (15s each)
12x Retouched Photos (multi-format)
RESULTS
"Working with NUSA is always a pleasure—they’re responsive, collaborative, and consistently go above and beyond. From major TV productions to agile social content and global internal projects, they've become a trusted extension of our in-house team, always delivering excellence even under tight timelines."
- Candice, Senior Creative Operations Manager, Wise
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