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Sounds Fun

Borderless but founded in 2023 in New York City, Sounds Fun is more than a creative agency, it's a one stop shop for whatever's next across culture, technology and your audience.

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Credentials
Website
Website
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Contact

Agency Info

Work
Insights
Team
VM SUPERHEROES
VM SUPERHEROES
SMARTSHARE RUNWAY
SMARTSHARE RUNWAY
MAKE SPACE 1.0
MAKE SPACE 1.0
THE ART OF AI
THE ART OF AI
AI CAFE
AI CAFE
A LOVE LETTER TO NYC
A LOVE LETTER TO NYC
365 MEMORY WALL
365 MEMORY WALL
THE EON ARK
THE EON ARK
THE MAKE SPACE NETWORK
THE MAKE SPACE NETWORK
MAKE SPACE 2.0
MAKE SPACE 2.0
OBSTRUCTED BREWS
OBSTRUCTED BREWS
TWENTYNINE
TWENTYNINE
MAKE SPACE LA
MAKE SPACE LA
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Isabel Muñoz-Cadilla
Isabel Muñoz-Cadilla is the co-founder and CEO of Sounds Fun. With more than 16 years of experience in marketing and brand leadership, she has led global campaigns, rebrands, and product launches for brands including Coca-Cola, Sprite, Lenovo, Volvo, Hershey, and New Balance. Before co-founding Sounds Fun, Isa led client relationships at Grey, Arnold, Hill Holliday, and Virtue, helping global brands bring ambitious ideas to life. As CEO, she focuses on building an agency where creativity and business performance strengthen one another. She believes the best ideas emerge when talented people are trusted, empowered, and given the space to do their best work. That philosophy shapes both Sounds Fun's culture and the way the agency partners with clients. In 2026, Isa was named to Adweek's 50, recognizing leaders shaping the future of marketing, media, and creativity. Born and raised in Puerto Rico, Isa brings a global perspective and an entrepreneurial mindset to building brands, teams, and lasting partnerships.
Martin Magner
In the business of attention, raised by pop culture, here to get the world talking. Martin Magner is a creative leader and co-founder of New York-based agency Sounds Fun. Fascinated by the forces shaping modern culture, he helps brands understand what's next and create work people genuinely care about. Previously, Martin served as Group Creative Director and Global Head of Art at Virtue Worldwide and Global Creative Director at Ogilvy. His work has been recognized globally, earning accolades including Adweek Creative 100, Business Insider Rising Star, The Drum's Top 100 Creative Directors, and a ranking of #15 Creative Director by D&AD. He has also served on international juries including Cannes Lions International Festival of Creativity, New York Festivals and The Drum Awards. Raised in Cape Town and now based in New York City, Martin has built a reputation for combining cultural insight with imaginative thinking, creating work that sparks conversation and challenges convention. Beyond advertising, he writes about identity, ambition, uncertainty and modern life, makes pop music, and is currently training as an actor at the Lee Strasberg Theatre & Film Institute. Whether developing brand platforms, writing stories, making music or stepping onto a stage, Martin is interested in the same thing: understanding what moves people and creating work that makes them feel something. Why be still when you can be sparkling?
Alex Gangi
Alex Gangi is a creative producer focused on the unconventional, innovative and exceptional. With over 15 years of experience turning bold ideas into culture-moving content, he's led groundbreaking productions across AI, AR, future technologies, social, digital, and live action for some of the world’s biggest brands—including Coca-Cola, Lenovo, Microsoft, P&G, and more. He’s created everything from AI-powered time machines to augmented reality concerts on cans. Currently Partner and Head of Production at Sounds Fun, Alex leads the charge on producing meaningful, high-impact work that is often the very first of its kind. He sources and oversees global top-tier production talent, while also steering the internal operations and business side of the studio. Before that, he was Executive Producer at VIRTUE Worldwide, where he spearheaded the global Coca-Cola Creations platform—launching limited-edition, innovative products like Starlight, Dreamworld, Ultimate, and K-Wave. Previously, his clients have included the likes of Amazon, Twitch, Owlet and HP with content ranging from live theatrical game streams to broadcast spots and global social campaigns. His work has been described as industry-defining, been featured in numerous industry publications, and clients consistently ask for him by name for otherwise impossible projects.
Iain Thomas
Iain is a founding partner and the Chief Innovation Officer at Sounds Fun. His work has been read in ceremonies for the British Royal Family, praised by celebrities, tattooed on people all over the world and engraved in monuments. He has more than a million followers across social media platforms, and has won awards all over the globe, created numerous bestselling books and conceptualised category-defying work for the world’s biggest brands - including the first Coca-Cola product created by AI and a platform to preserve Ukrainian artworks and sculptures digitally using 3D scanning technology. Before starting Sounds Fun, he was the Global Head of Innovation for Virtue at Vice Media. He’s a prominent speaker on AI, innovation, creativity and the future of everything for his clients which have included Coca-Cola, Intel, Microsoft, UNESCO, and many more. As a poet and technologist, Iain brings a human, inspiring lens to technology that no one else can.

About

The culture that ad agencies were built for no longer exists. We’re built for whatever’s next. As a boutique, hands-on partner, Sounds Fun connects the dots and unlocks new opportunities for ambitious brands through deep cultural insight, unique expertise, lived experience, innovation, and world-class creative and production talent. The world’s biggest brands come to us because we give them unique access to expertise that can scale their insight into things that genuinely stick in culture, from influencer marketing, to experiences, to product design - and everything in-between. Agile, responsive and formed from a global collective of exceptional minds, our international all-star team build enduring platforms at the edge of what’s possible and bring a decorated track record of shaping the future, hundreds of awards, viral cultural moments and bestselling books. In a world as crazy as this one, we’re trusted to know what happens next.

We have experience working across fashion, culture-led consumer brands, and technology brands, with a strong focus on ones that need to sharpen their cultural relevance and distinctiveness. We’ve helped clients navigate repositioning, new product and brand launches, and growth challenges where clarity, speed, and impact are critical. Our work is calibrated for agile budgets, typically supporting various investment levels where efficiency, creativity, and cultural precision matter more than scale alone. Some of our clients and partners include Coca-Cola, Sprite, Lenovo, Intel, AMD, Coors Light, Microsoft, Dazed, Ford and more.

Services

Brand
, 
Full-service
, 
Production
, 
Innovation & New Technology
, 
Digital
, 
Content & Entertainment
, 
Design
, 
Strategy
, 
Experiential
, 
Social & Creator
, 
Creative
, 

Contact

Email

partners@soundsfun.co

Socials

https://www.linkedin.com/company/sounds-fun-creative-agency/

Website

https://www.soundsfun.co/

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