Sanas is changing the way people can represent themselves with their voice through real time accent translation. Starting in call-centers, with the potential to help the 20M people in that industry, Sanas’s potential goes far beyond that: When we can communicate and understand each other we can achieve greatness.
In less than 5 years an idea among friends has developed into a functioning platform that’s making a positive impact on businesses and the people driving them to succeed. Now, Sanas needed the story to help seize the opportunity they created.
Continuing our multi-year partnership, our team worked with Sanas's leadership to evolve their brand to elevate the business to even greater heights, clearly articulating the core value they deliver, while maintaining the ‘essence’ that makes Sanas special and ambition that makes them a market leader.
The result took their bold, iconic system with simple, black and white system, and introduced new, dynamic animations showing sound waves, with a pop of color, documentary-style customer photography and videography, and a more comprehensive digital presence that would help scale their business.
Sanas launched the new brand alongside their Series B fundraising announcement of $65m from a range of top tier VCs and strategic partners, having taken the business from $0 to $20m+ ARR in the 2 years since launch, a forecast of 2X growth this year, and target of reaching 1 billion users.
"How do you build a brand that empowers people, creates a new category, has a global yet inclusive feel, and still stands out in a wave of logos? All in a super tight timeframe. We are so thankful to Studio Everywhere for their amazing work on the recent Sanas brand launch"
Maxim Serebryakov, Founder & CEO, Sanas
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